Today Rocket Lab announced it will be the first commercial company to build and operate an orbital launch site. The company plans to build the launch site on Kaitorete Spit in the Canterbury region of New Zealand's South Island, which will be used to launch Rocket Lab's Electron launch vehicle designed to deliver small satellites to Low Earth Orbit.

"Creating and operating our own launch site is a necessity to meet the demands of our growing customer manifest," said Peter Beck, Rocket Lab CEO. "At present, the lead-times for satellite launches are years, and small satellite companies cannot reach orbit in timeframes that keep their businesses competitive. With the launch frequency possible from this site, Rocket Lab is one major step closer to its goal of making space commercially accessible."

Rocket Lab's customers-who have previously been unable to absorb the considerable cost of dedicated launch services-will use the launch site to launch imaging and communications satellites used for services, including weather monitoring, crop optimisation, natural disaster management, maritime information, search and rescue data, GPS and internet from space, among others.

Despite being headquartered in the United States, Rocket Lab has selected a New Zealand launch location, as it offers technical, logistical and economic advantages. The location, which has been used for suborbital flights by NASA in the past, can reach a wide range of inclinations from sun-synchronous through to 45 degrees.

"New Zealand's access to high inclination and sun-synchronous orbits are ideal for small satellites," said Beck. "Operational logistics are made easier due to New Zealand's minimal air and sea traffic, which enables a significantly more frequent launch rate and economies of scale."

The site is due to be completed in the fourth quarter of 2015, after which it will be ready for the first test flight of the Electron vehicle. While Kaitorete Spit will be Rocket Lab's primary launch site, the company is also evaluating additional New Zealand sites and already established launch sites in the United States in order to meet customer demand.