Subscribe free to our newsletters via your
. Military Space News .




INTERNET SPACE
Tablet sales slow in absence of new iPad model: IDC
by Staff Writers
San Francisco, California (AFP) Aug 05, 2013


Microsoft cuts price of high end Surface tablets
New York City, New York (AFP) Aug 05, 2013 - Microsoft on Monday knocked $100 off the price of high-end versions of its Surface tablet, which is competing against Apple's iPad and devices that use Google's Android system.

The software giant's online store is offering US consumers the Surface Pro for $799 or $899, depending on memory capacity, down from $899 and $999 respectively.

"We've been seeing great worldwide success with Surface RT pricing and keyboard-cover promotions over the past several months and are proud to offer Surface Pro at more affordable prices," Microsoft said in an email response to an AFP inquiry.

"People who buy Surface love Surface, and we're eager for more people to get their hands on Surface and share their excitement."

The Surface RT is a basic version of the tablet, which got a 30 percent price cut last month after failing to gain traction in the market.

The Surface RT price dropped to $349 from $499.

Surface Pro tablet prices are being discounted in China, Hong Kong, Taiwan, Canada and the United States through August 29, according to Microsoft.

The promotion comes on the heels of shabby tablet sales that resulted in Microsoft taking a $900 million charge against fourth quarter earnings, which closed at the end of June.

The charge exceeds sales of the tablet since it was launched at the end of October 2012, estimated by the company at $853 million.

Surface was introduced as a platform for Microsoft's new Windows 8 operating system, which was launched at the same time in a bid to make up for ground lost to Apple and Google in the mobile domain.

Sizzling hot tablet sales have cooled a bit but should re-ignite with the release of a new iPad model later this year, market tracker IDC reported on Monday.

The International Data Corporation report came as research firm Forrester forecast that tablet sales would rise rapidly worldwide in the years ahead.

Global tablet shipments in the second quarter of this year declined 9.7 percent from the prior three-month period, according to IDC.

However, tablet shipments climbed nearly 60 percent to 45.1 million units when compared with the same quarter a year earlier, IDC reported.

A quarter-over-quarter slowdown in sales was expected given that Apple did not unleash a new version of its coveted iPad early in the year as it had in the past, according to IDC analysts.

"A new iPad launch always piques consumer interest in the tablet category and traditionally that has helped both Apple and its competitors," said IDC tablets research director Tom Mainelli.

"By the fourth quarter we expect new products from Apple, Amazon, and others to drive impressive growth in the market."

Worldwide tablet sales will reach 381 million units in the year 2017, with business accounting for 18 percent of the purchases, according to a Forrester forecast authored by JP Gownder and Michael O'Grady.

"We believe tablet sales and penetration will continue to grow rapidly," Gownder said Monday in a blog post.

"In developed markets, they will streak past 'mass market' status to become what we term 'mainstay' devices - a third form factor carried by most online consumers."

Apple shipped 14.6 million iPads during the second quarter of this year in a 14.1 percent drop from the same quarter last year, according to IDC.

Meanwhile, sales of tablets grew for Apple rivals Samsung, Asus, Lenovo, and Acer, market figures showed.

"The tablet market is still evolving and vendors can rise and fall quickly as a result," said IDC mobility tracker program manager Ryan Reith.

"Apple aside, the remaining vendors are still very much figuring out which platform strategy will be successful over the long run."

While Apple remained the top tablet maker, Google-back Android mobile software used by a variety of the California company's competitors accounted for 62.6 percent of the market in the second quarter, according to IDC.

"To date, Android has been far more successful than the Windows 8 platform," Reith said, in a reference to Microsoft operating software.

"However, Microsoft-fueled products are starting to make notable progress into the market."

About two million Windows-powered tablets were shipped in the second quarter in an increase of more than five times from the same three-month period last year, according to IDC.

Microsoft on Monday knocked $100 off the price of high-end versions of its Surface tablet, which is competing against Apple's iPad and devices that use Google's Android system.

.


Related Links
Satellite-based Internet technologies






Comment on this article via your Facebook, Yahoo, AOL, Hotmail login.

Share this article via these popular social media networks
del.icio.usdel.icio.us DiggDigg RedditReddit GoogleGoogle








INTERNET SPACE
Tests show every cellphone emits a traceable digital fingerprint
Dresden, Germany (UPI) Aug 1, 2013
Engineers in Germany say the radio signal from every cellphone is a unique, unalterable digital fingerprint that could allow police to track a handset. With tech-savvy criminals increasingly attempting to evade tracking by changing their cellphone's built-in ID code and regularly dumping SIM cards, the unalterable signal could still allow law enforcement officers to track a phone, they ... read more


INTERNET SPACE
Rafael gears up for Israel's new defense era

Early hardware delivery enables deployment of crucial missile defense radar

Israel deploys Iron Dome near Red Sea resort of Eilat

Missile plan to go ahead despite test failure: US

INTERNET SPACE
Raytheon demonstrates high-definition, two-color Third Generation FLIR System

Raytheon, Chemring Group plan live missile firing for next phase of CENTURION development

Panama says suspected missile material found on N. Korea ship

Lockheed Martin Completes Captive Carry Tests with LRASM

INTERNET SPACE
Kerry hopes drone strikes in Pakistan will end 'very soon'

Outside View: Moving to eyes in the sky

EU's response to NSA? Drones, spy satellites could fly over Europe

Time to train for world's first fleet of marine drones

INTERNET SPACE
New Military Communications Satellite Built By Lockheed Martin Launches

US Navy Poised to Launch Lockheed Martin-Built Secure Communications Satellite for Mobile Users

Northrop Grumman Moves New B-2 Satellite Communications Concept to the High Ground

Canada links up on secure U.S. military telecoms network

INTERNET SPACE
U.S. Navy awards contracts for natural resources management

BAE, Alliant, Thales on Aussie munitions shortlist

Cyprus ex-defence minister jailed 5 years over blast

Northrop Grumman Awarded USAF Distributed Mission Operations Network Contract

INTERNET SPACE
Colombia aims to raise defense industry profile

US could reduce army by further 15 percent: Hagel

Israeli military exports hit record $7.5B

EADS, Mitsubishi announce restructurings

INTERNET SPACE
Philippines vows intensified sea patrols

EU faces double whammy of political turmoil in Italy, Spain

India's Telangana state moves closer to reality

US, Russia foreign, defense ministers to meet Friday

INTERNET SPACE
New NIST nanoscale indenter takes novel approach to measuring surface properties

Desktop printing at the nano level

New nanoscale imaging method finds application in plasmonics

York Nanocentre researchers image individual atoms in a living catalytic reaction




The content herein, unless otherwise known to be public domain, are Copyright 1995-2014 - Space Media Network. AFP, UPI and IANS news wire stories are copyright Agence France-Presse, United Press International and Indo-Asia News Service. ESA Portal Reports are copyright European Space Agency. All NASA sourced material is public domain. Additional copyrights may apply in whole or part to other bona fide parties. Advertising does not imply endorsement,agreement or approval of any opinions, statements or information provided by Space Media Network on any Web page published or hosted by Space Media Network. Privacy Statement